If you don’t know The Burlington Arcade, then you’re missing a treat – particularly at Christmas when a red carpet is rolled all the way down and it has some of the prettiest lights in London. With Laduree at the Piccadilly end and N. Peal Cashmere at the top, the arcade has lots of beautiful jewellery and cashmere shops. It’s quite a quiet place, really, so you could easily set off with a Laduree hot chocolate and meander your way up without ever feeling crowded or jostled.
So, the news is that Chanel at The Burlington Arcade has literally just opened – I was there for the launch this morning. It’s a diminutive, but clean and enticing space – Chanel have done all their usual creativeness with this one, from a giant bottle of No.5 in the window to the central core of the double C logo lined with fragrance bottles.
If you venture a little further into the arcade, you’ll find Barrie Knitwear – a Scottish cashmere company that was bought by Chanel in 2012. The company is based in Hawick which is very near where I grew up.
Chanel Burlington
Imagine if this bottle was full! Properly enough to fill a bath.
Chanel BurlingtonIt’s worth popping in to see the relief work on the walls – all bright white with products uplit on shelves.
While I was there, something really lovely happened – Penhaligons is a few shops down and the manager and assistant manager brought over a gift to welcome the Chanel team to the arcade. They were SO touched – I don’t think they’ve experienced that ever before, so it was such a wonderful thing to see. A small gesture that had everyone melting (and loving Penhaligons!).
My next post is Chanel Spring, so if you can’t think of a reason to go now, head there when the spring collection hits to make the purchase extra special.
Transparency Disclosure
All products are sent to me as samples from brands and agencies unless otherwise stated. Affiliate links may be used. Posts are not affiliate driven.
9 comments
I’ve never been here before, but I now know I need to! The Chanel logo filled with bottles is stunning!
Stephanie
http://missstephanieusher.blogspot.co.uk/
http://www.bloglovin.com/blog/3436251
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I must confess that I have never been to London, but I really want to. So I am writing down the Arcades as a to-visit place whenever it is that I finally cross the channel!
I would love to be back in London for winter! A fabulous place. Here in Australia we only have hot Christmases. Lucky this year it will only be 22 Celsius. This arcade looks enchanting.
Oh dear, I love Burlington Arcade for it’s independent shops. Don’t want it looking like the ground floor of a department store. What are Chanel doing in there when they have a mega store not 12 months old a hop step and a jump away on Bond Street
Burlington Arcade is a really special place – but you can go sometimes and there’s nobody there! Anything that increases footfall into the arcade and allows people to know it better has to be better than seeing independents close through lack of traffic.
Did not realise you were from the Borders, me too- Peebles, but live in London. Love the blog have followed for many years and bought many products on your recommendation! Sarah
Yes, from Langholm! thank you for kind words xxx
I love the Burlington Arcade and have often pressed my nose against the windows, including those of N Peal, of cashmere fame. Imagine my delight to get an N Peal cashmere sweater, unworn, complete with tags, for £4.95 in the local Red Cross shop! More to spend in the Chanel shop when next I venture to the big city. Thanks for the info!
For those new to the arcade: I love the uniformed marshals (not sure what they are called) who uphold the dignity of the arcade. Bad behaviour, including whistling (!) is banned.
OMG! Chanel at Burlington Arcade. I wish I was there! I loved strolling through there and my has it changed. Looks a lot better than I was there ages ago!
I hope to shop there soon.