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I have been meaning to write about the Paul & Joe Foundation Primer for a very long time. But, the problem is that I just don’t ‘get’ primers. I can’t tell what they’re doing over and above what a moisturiser does. I’ve had primer moments (UD All Nighter definitely a favourite and it really works), but over all, it’s not a product that exists in my beauty routine. So, I’ve really put this one to the test to try and ‘get’ the concept a bit better.
There’s no doubt that Paul & Joe Foundation Primer does give skin a silky feeling surface over which to apply foundation. I think foundation sat better with it than without it, but not enough that I’d rush to use it every day. As a moisturiser, it works beautifully for skin that feels foundation ready and it’s not so full of ‘oily’ ingredients that the application of base over the top turns your face shiny. I regularly apply a drop of Body Shop Serum Oil into any of my bases on ‘dry’ days, and so that seems to serve me very well as far as added moisture goes and I didn’t get a rush of luminosity by using a primer, so I’m still a bit ‘meh’ about the idea. There are versions of this with added pearl so maybe that would up the luminosity.
However, I do think that my foundation stayed for longer and that has to be the crucial element – if a primer works as a base ‘keeper’ then it really does have a purpose over and above moisturising, which is why I like UD. Paul & Joe Foundation Primer did keep my skin supple and soft, even when I used one of my ‘drier’ bases, and added to the keeping element if you do love a primer, this is worth trying. It’s not going to go into my everyday use, but if I think I’m more persuaded that it’s a good idea especially for evenings. You can find it for £23 HERE.
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5 comments
I do think for primers its either you love them or you hate them its just one of those things i havent tried this brand before i havent really seen it anywhere other than in London
http://www.beautyandtheboy.com
Love a primer! They allow my foundation to last longer throughout the day with far less touch ups than if I just used a moisturizer alone. I have normal to oily skin & I use a primer every day. My favorites are Smashbox Photo Finish (the original one) or MAC Prep & Prime. I rarely use moisturizer during the day but always apply a primer.
I’m a big fan of primer. Before I started using it, my foundation would slide off my face so quickly that I would have to reapply it after a few hours. With primer, my make-up lasts all day. Like Andrew, I’ve never tried Paul and Joe, but I’ll definitely look into it as a future primer option. 🙂
Would this work on its own for light coverage?
no, not really. it’s colourless but I think they maybe do some tinted ones?