Convie Velvet Gloss Review

[unpaid/sample] What I like about this product is that it is so versatile. Really, if you find the right colour for you, you are all set for lip coating, lip blurring and cheek colour. Convie is a relatively new brand from France, different because they canvas their members for input while creating products. You don’t need to be a member (you can let everyone else do the hard work – my preferred option!). So far, there are three shades of Velvet Lip and that’s it – everything else is in the works and out for sample testing to members who have been chosen to be involved in the process.

Velvet gloss is a contradiction in terms but it’s exciting to mix mediums to create something that’s more than one thing. Texturally, it uses a natural silicone to create that peachy feel that a good, non-drying lip velvet has and in the finish it looks matte but with shine! Hard to explain. It has the voluptuousness of a velvet with the lightfulness of a shine – that’s the best way I can say it I think. I’ve swatched both on my wrist and on my lips (I’ve done a shocking job of one of the colours without realising and this is why I should wear my glasses more) so you can get a good view of the vibrancy of these lip colours.

In the picture above left to right: Barely There, Rose Flush and Deep Cherry.

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From bottom to top: Deep Cherry, Rose Flush and Barely There. If I was to be picky about any one thing, I’d prefer the applicator to be slightly better formed – it’s quite slender and needs a lip hugging element in the form of a curve I think. I found myself thinking I’d need to go over the application of Deep Cherry with a lip brush (and then forgot to do it of course, as you’ll see).

Deep Cherry (how did I miss that corner?).

Rose Flush is my natural choice – a very easy to wear colour.

You could not surprise me more how well Barely There suits me. I would have walked passed this on a counter and yet, I think it’s a perfect fit for my tone. With the brighter shades, if you don’t want to go full on, just add some balm to your lips and a couple of very light taps of the colour, pat it all across your lips and you have a very pretty, low key blur effect lips. Easy. Even easier is to take a dot of colour from the wand onto your (clean) finger tip and pat it over your cheeks and finish by blending with a brush. Convie (which means guest or invited) uses at least 90% natural origin ingredients. Each Velvet Gloss is £27 which feels reasonable for a multi-purpose product – there’s currently a collaboration with a French designer, Leopoldine Chateau (I would choose this for my film star name!) featuring a beautiful heart shaped make up bag to keep your Velvets in. Head HERE.