Clarins are giving us a great example of the ‘personalisation’ trend that’s huge in beauty right now. I took this trend far too literally when it first started being mentioned with images of everything with your name or initials on it, but in fact there is a much wider scope. Personalisation is all about products that fit your lifestyle and feel more personal to you than generic off-the-shelf products. Clarins Boosters give you the option to personalise your skin care in the way you want, when you want, and only if you want. I think it’s pretty self explanatory what they do, but I’ll briefly run through each one anyway.
Energy (orange): for skin that’s subjected to late nights, a hectic lifestyle, long haul travel or fatigue (tired skin – that’s a forthcoming trend as well). Toning and Re-energising with ginsent extract.
Repair (blue): for sunburn, extreme climates or hard, salt or chlorinated water. Reduces discomfort and diminishes redness with mimosa tenuiflora.
Detox (green): for congested skin from partying, over-indulgence or extreme pollution. Detoxifies and purifies using green coffee extracts.
Obviously, these will take a while to put to any kind of test – in my mind I am side-lining Repair because it seems the perfect holiday skin partner. In terms of use, the Clarins Boosters are designed to be added to your existing skin care – simply push the bottom of the bottle to ‘pump’ out 3 to 5 drops (not, er, try and shake it out like I did while I was wondering how it ever passed quality control at packaging design stage!).
They’re not the first boosters ever, but clearly personalisation is going mainstream and I think we will see many more instances of the trend still to come. Clarins Boosters are £30 each from April.
Transparency Disclosure
All products are sent to me as samples from brands and agencies unless otherwise stated. Affiliate links may be used. Posts are not affiliate driven.
11 comments
I’d love to try the Energy one, gingseng has been a big ingredient in Asia for a number of years, it’s good to see these Asian trends incorporated in European brands.
http://Www.cremitasypotingues.com
These look so interesting!
Sophie x
I’d definitely be interested in seeing how the repair booster adds anything. I’m a regular swimmer and the chlorine absolutely destroys my skin- I have dry patches on my cheeks that have their own regime to deal with. I use embryolisse lait crème concentrate as well as occasional scrubs and masks but I’m really wondering if something like this would make the extra difference I really need.
I’ve heard so many positive things about these products!
Tiffany Tales – A British Beauty & Lifestyle Blog
Do you add these to your regular skin care or use them alone? (i.e., a drop in your moisturiser sort of thing?)
Yes, drops into your regular moisturiser x
I need the repair booster! I am a bit rough with my skin…Plus city living isn’t easy on the complexion.
Mel | http://www.thegossipdarling.com
Sound interesting. This sounds like they’re bringing parts of their salon treatments to counter.
Very interesting. Definitely something I want to check out!
Betta
Nice products…but what about ingredients ? Can you add here or send me pics of their full ingredient list please ? How much time can it be conserved after opening ?
XXX
Sophie
Green could be just what I need, thank you!