I love to get an early look at forthcoming products – these are Max Factor Lipfinity new shades for 2104 still all wrapped in their sample labels, so ultra hot off the production line. I think it’s so interesting just to see the actual product before it has been super-swishy wrapped in a glossy packaging. If it can stand out without glam packaging, you know you have a winner. Max Factor Lipfinity is a long-last formula; from past experience they are the super-stayers of lip colour. But, I thought you’d like a super-sneaky peek at some new colours heading our way.
The shades are colour-packed – if you like a translucent lip colour, they’re not for you!
So from right to left, Stay Cheerful (great name!), Stay Bronzed, Just Bewitching and So Glamorous. I don’t know for sure, but they’ll probably make their debut at London Fashion Week, starting Friday. Definitely making a catwalk appearance will be the new Max Factor Primer – it’s extracted from the best-selling Facefinity All Day Flawless 3 – in – 1 Foundation, so I’m looking forward to seeing how that performs. I have it here in lab sample form but there’s not a lot to see in terms of colour. I’ll be test running it tomorrow, although I’m not a primer fan, particularly. I can never quite see exactly what they’re doing.
*all products are sent to me as samples from brands and agencies unless otherwise stated