One of Italy’s most popular beauty brands is making an appearance in a supermarket near you! As you know, Tesco is rolling out beauty salons instore and as part of that push, towards the end of this year, will be bringing some interesting make-up lines to counters. Diego Dalla Palma is an intrigueing brand – it’s not all style with no substance – the quality is good and some of the products are really innovative. The one I’m looking forward to the most is the semi-permanent mascara in a tube that lasts for several days. There are no fancy palettes or showers of glitter; instead, good basic eye monos, blushers, lipsticks and glosses as well as foundations, eye liners and everything you’d expect from a comprehensive range. It will start off its UK roll out exclusively at selected Tesco stores.
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