Beauty Business News

 

Both NeoStrata and the Exuviance skin care ranges have been bought by Johnson & Johnson. While they own Neutrogena, Clean & Clear, Aveeno and Piz Buin, they don’t have any skin care on the kind of price level of either of the new brands. I often wondered why J&J steered clear of the more luxury end of the skin care market so it will be interesting to watch this journey.

As you’ve probably heard, Rhianna is bringing out her own beauty range – Fenty Beauty – with LVMH, owners of Dior, Guerlain and Givenchy (to name a few). A celebrity, or more approachable brand, is missing from their beauty line-up, so I can see how this fits. There’s not a whole lot of information about it yet, so I’m really interested to see how it’s positioned and what the price points are.

Estee Lauder is bringing out a beauty range with Victoria Beckham. Again, there isn’t really much info on this one, but the bigger thing, I think, to be excited about is the Angela Bassett collaboration with Dr Barbara Sturm. Together they’ve created a skin care range for darker skin tones. This is so massive in implication – the success of a luxury skin care range aimed at women of colour has the potential to trickle down the price category when other brands follow suit, meaning that it could become a completely mainstream skin care category.

Hairmax Laser Comb
Hairmax Laser Comb

An emerging area of growth in personal devices (this category had big growth last year, but also a big return rate meaning that while we’re very tempted in, the products aren’t necessarily living up to expectation) is hair regrowth. We’re used to seeing devices that get rid of hair, but keep an eye on this new area of personal care – it’s going to be huge. Currently on my radar is the Hairmax Laser Comb (£399 HERE) that promises new hair growth and higher density in a few weeks using light energy. I have NO idea whether it works, but I know that hair loss is a huge issue for many men and women and this brand has extensive clinicals that you can read more about HERE.

Source: Happi.com, Cosmetic Business News

 


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6 responses to “Beauty Business News”

  1. LadyNorwood

    If there’s one thing guaranteed to put me off a brand, it’s celebrity collaborations and/or endorsements!!

    1. Jane

      It’s more that it doesn’t entice me really – it’s not necessarily off-putting, but neither is it a draw particularly.

      1. LadyNorwood

        When I was in my local ‘Passion Beauté’ in Carpentras, the Chanel lady who did my makeover was very excited when I told her that Keira Knightley had got married in the next village….

  2. Christina Tran

    Hi Jane! The Hairmax worked for my husband. You have to fit into their criteria, but it works if used diligently. Mind you, it didn’t give him the hair of his use, but it was a noticeable difference. I actually tried it on myself because I’m vain and…come on…who wouldn’t want a thick, lustrous mane of hair (even though I already have a lot of hair!) and I think it made my hair grow faster and maybe sprouted up some baby hairs. The Hairmax is geared for those with thinning hair and it’s not supposed to work on those who don’t need it–and, indeed, they advise you not to use it–so I suggest only those who really need it purchase it.

    1. Jane

      Thank you… that’s really helpful x

  3. Anne

    Yes, celeb endorsements never attract me. Though I guess I’m not the targer market – which I assume is young adults – which makes sense for Rhianna but Victoria Beckham?! Who on earth is she meant to appeal to?! Her clothes line apparently is entirely ghost designed….

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