I have absolutely no clue why these are called Ultra HD. But, texture wise, they’re totally on point for the ‘melty’ lip trend. It seems to be mainly luxury brands that are really buying into this texture – I’ve recently reviewed Chantecaille, Chanel and Dolce & Gabanna, all using this same only-just-solid consistency of lip cover.
So, for £5.99 (on offer at Boots HERE), I really don’t have any complaints about Revlon’s version at all. I find the pigment on the high side for a balm-like texture but that’s not a problem at all, they give a decent ‘sheen’ to the lip rather than a gloss finish and they’re extremely comfortable in the wear, probably due to the hyaluronic acid ingredient. They’re slightly fragranced (I thought it was raspberry but honestly, could be anything in the generic ‘sweet’ range) but it isn’t one of those fragrances that somehow makes its way into your mouth. It’s really ok.
It’s my experience that this type of lip product looks awful in a swatch but great on the lip so please bear that in mind. The shades I have here are 755 and 760, but since they’re not named on the packaging and not numbered on the website, I can only guess that I have Rhubarb (pink) and Lava (Red). They’re HERE.
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