It’s absolutely no wonder that the Essence Lash Princess False Lash Effect Mascara is out of stock. It will be restocked but I am sure that the stockists, Wilko, weren’t prepared for it to suddenly take on a life of its own and go viral. The reason that it’s suddenly THE mascara to have is that it costs £3.30 and yet behaves exactly like a mascara that’s quadruple the cost. It’s thickening, blackening and lengthening and if someone told you, in a blind test, that it was a £15 mascara, you wouldn’t even question it.
So, yes I’ve had this to the test and it really is punching above its weight. The only downside that I can see is that the brush doesn’t give quite the definition of each lash that you’d hope (easily rectified by brushing afterwards with a spoolie) and readers on Twitter say it dries out quite quickly. But otherwise, I think it’s quite the eye opener (no pun intended) in telling you that decent mascara is nothing to do with what you pay.
It will eventually restock but if you are US based, Ulta have in stock at the moment.
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