[unpaid/sample] I love a tubing mascara – briefly explained as a mascara that wraps rather than coats the lashes. Removal is with warm water and a cloth – you just sweep the cloth, dipped in warm water and squeezed, over the lashes and the coating will come away.

Zoeva Ooh La Lash

One of the issues in the past with tubing mascaras is that they haven’t necessarily given the length and fullness you’d expect from a regular mascara. But, this is something that is being overcome and certainly has with Zoeva Ooh La Lash Tubing Mascara. You’ll never get quite the bulk of a volumizing mascara but I’m really pleased with the separation and darkness of my lashes as well as the length. If you use a lash curler, you’ll see more of an upsweep.


It’s great that the brand has used the right type of ‘comb’ brush so that all the lashes get coverage. I noticed towards the end of the day there was a little flaking but overall, I’d say it has medium to good stay. It’s infused with argan and castor oils with biotin – best of all, it’s not crispy! I like to recommend tubing mascara for anyone whose lids are dropping a bit – let it dry properly and you don’t get the annoying mascara ‘dots’ that can appear on your upper lids. It’s £21 HERE which feels reasonable to me.



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All products are sent to me as samples from brands and agencies unless otherwise stated. Affiliate links may be used. Posts are not affiliate driven.