e.l.f. Ride or Die Lip Balm

[unpaid/sample] In due course, you’ll be able to find these £5 fruity balms in Boots – in store or on-line. It’s interesting how e.l.f. has attracted Boots as a stockist whereas brands like Essence or Catrice haven’t. I have very little to do with Boots – I never hear from them professionally and I rarely go into my local branch. The awful news that they’re culling 4000 jobs while at the same time bringing MAC cosmetics on board is troubling. A MAC spokesperson is quoted as saying, ‘everyone shops at Boots’… well, no, they don’t, and therein lies the problem. Apart from the Covent Garden branch, which is flag ship, it’s almost always a gloomy experience – sandwiches in one corner, pile cream in another – even putting a new mascara in your basket has the joy sucked out of it. Boots does a lot of talking and very little listening. BUT, that’s such a digression from what I’m here to talk about – Ride or Die!

e.l.f. Ride or Die Lip Balm

The scent I have is peach – yay! But there are three others to pick from, one of which is Black Honey and if it is anything like the original Clinique Black Honey, I’m in.

e.l.f. Ride or Die Lip Balm

As you can see, it’s a glossy, juicy affair with a light tint which gives your lips a nuance of colour that’s amplified by shine. It’s not long-lasting – what balm is? – but the peachy scent is really fruity and not the plastic inspired faux peach that is more usual. I like the fact that it’s an effective, softening (basic) balm and a tint of colour, too. I think e.l.f is in selected stores from today and on-line when someone gets around to uploading it.


Discover more from British Beauty Blogger

Subscribe to get the latest posts sent to your email.


Posted

in

by

Tags:

Have your say

5 responses to “e.l.f. Ride or Die Lip Balm”

  1. Caroline Bishop

    I’m developing a bit of a crush on ELF during lockdown, in part thanks to your posts BBB. The SRSLY satin lipsticks are fantastic; the Hydrating version of the camo concealer is also brilliant (IF you can find the right colour, it’s a bit tricky online; particularly given the equiv non hydrating CAMO concealer is so different but the same names). Wow Brow = *fist bump*. Even in boots though (even the Covent Garden store), the selection isn’t as broad as online which is a bit of a shame.

    1. Jane Cunningham

      I know – it’s really delivering at the moment. I love the fact that it’s not pretending to be anything other than what it and is both fun and functional.

      1. Chrissie

        I need more lipbalms, seriously in cute coloured tubes. Yes I do. All of them. Especially at £5 a go and when it’s double birthday Boots points this month. Thank you Jane for this post which has cheered me up after another menopausal induced sleepless night. Totally agree about e.l.f. being great at the moment. The SRSLY lipsticks are working their way into my collection one by one Caroline, they are just brilliant value for money 🙂
        Have a great Thursday xxxx

        1. Jane Cunningham

          Sorry to hear you aren’t sleeping – I really feel for you. Everyone needs more lip balms :-)))

  2. jaz

    The Boots website is dreadful. So utterly lacking in function or joy!

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Discover more from British Beauty Blogger

Subscribe now to keep reading and get access to the full archive.

Continue reading