
Back in 2013, I found a brand called ChatPerf that is a fragrance capsule to add to your iPhone so that you could fragrance your chats! The post is HERE. So, the concept of using fragrances and phones isn’t new, but Ferrari has used it here instead of an attachable puff like ChatPerf, as an integrated ‘bottle’ of fragrance within the mechanics of the casing.

In this instance.. while I guess you could fragrance a chat, it’s more about fragrancing yourself with your phone acting as a perfume holder. I’m telling you, this trend has way to go yet – I’m excited to see which brands will grab this technology but I wouldn’t be surprised if fragranced cases are a Christmas trend (but maybe NEXT Christmas). The Ferrari iPhone Case is £30 and comes ready filled with 25ml of fragrance and also a 25ml refill. You can find it HERE.
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