The first celebrity fragrance launch of the year is here – the Rosie For Autograph Fragrance. Rosie Huntington-Whiteley already has a highly successful lingerie range with Marks & Spencer so I guess it isn’t a big surprise that the next step is fragrance. Lingerie and fragrance seem to be natural bed-fellows, although this was a prime opportunity for a lingerie or bed linen spray a la Guerlain (still obsessed with the concept and the scent of their Cashmere spray), and instead it’s a fragrance and, I think, a candle.
There isn’t any real information on it yet (Elle scooped the exclusive on this one – and also the new Benefit mascara that’s heading to be one of the biggest launches of 2015) but I think the Rosie franchise is a very interesting watch. What’s the betting that the Rosie For Autograph Fragrance smells of roses?
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