Sephora USA is now running a countdown til the 9th of August when they launch the Marc Jacobs Beauty range (a teaser sent out by Marc Jacobs above).
How exciting! But, it’s just one more reason why we need Sephora back in the UK. When I think about when they were in the UK I think it was just too soon for that kind of shopping concept (an all beauty store). They also planted their stores mainly out of town (so, Bluewater in Kent for example) when ideally, an Oxford or Regent Street flagship would have been better.
We are used to the department store method of beauty shopping in the UK – being left to our own devices doesn’t come naturally, no matter how much we don’t like the counter experience sometimes. It would be nice to think that maybe Selfridges or John Lewis might come up with a little Sephora satellite store-within-a-store so that we don’t have miss out on things like the Marc Jacobs Beauty range. We missed the Karl range, we’ve missed the Pantone – there has to be room for an outlet of some kind in the UK.
Meanwhile, I can only drool over the picture of the Marc Jacobs Beauty nail polishes and hope that someone, somewhere is heading to the USA in August!
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