Joan Collins Timeless Beauty Group
Joan Collins Timeless Beauty Group

As soon as I spotted this range yesterday, I knew it would be the nails and lips that I would be interested in, and sure enough, Joan Collins Timeless Beauty is strong on nails and lips. As a range, it’s quite hard to explain – there’s an awful lot in the information about characters from Jackie’s books and Joan’s films being the inspiration for product names but I’m guessing that’s a little bit of a convenient spin. Nonetheless, if you’re a Joan or Jackie fan, then it will resonate all the more – make the products even more special. A burgundy lipstick is named Alexis after Alexis Colby – if you adored Dynasty then it just adds extra.

Joan Collins Timeless Beauty Lips
Joan Collins Timeless Beauty Lips

The lipsticks remind me of Lauder lipsticks – they’re beautifully pigmented – you get a good whack of colour (£18). The samples aren’t labelled so it’s a little tricky to work out which colours I have but I think the deep shade might be the aforementioned Alexis. The formulas feel lovely (and have a drop of hyaluronic acid which is always a good thing), but what I’ve really fallen for – and didn’t expect to – are the lip glosses: Glorious Gloss. They’re pretty chunky and you get plenty of gloss that’s not sticky but gives a lovely pigment. I’m actually wearing Monte Carlo, a slightly shimmery red.

Joan Collins Timeless Beauty Swatches
Joan Collins Timeless Beauty Swatches

See what I mean? If I told you that was an Illamasqua swatch I doubt anyone would question it. There are four shades of gloss; Ava (the pale shade you see above), Monte Carlo (the red above), Too Hot To Handle (a bright pink) and Pearl (clear pearl sheen) and they’re £18 each. I’m going to save the nails for another post when I can swatch them up.

Joan Collins Timeless Beauty Compact
Joan Collins Timeless Beauty Compact

I also greatly like this compact (£34) that has space for whichever lipstick you choose and a little rectangular sponge so you can ‘powder your nose’. There’s a lot about this range that will resonate with older women purely because of the fluted lipsticks, the nose powdering notion, the 1950’s style nail bottles and some of the shades are very reminiscent of make up from other eras. There is definitely a vintage inspiration; I can almost imagine Joan wanting a ‘rouge’ but being told it was a bit old fashioned and these days it’s a powder blush with a brush not a puff. It is classic beauty but I can’t really see any reason why it should be just marketed at older women – the glosses are spectacular, the lipsticks lovely and the design very special. However, Joan is not a natural icon for younger women I don’t think, so it will be very interesting to see who is buying and why.

The range is huge and includes fragrance and skin care and if you want to see more, go HERE.

*all products are sent to me as samples from brands and agencies unless otherwise stated. Affiliate links may be used. Posts are not affiliate driven.