I posted this picture of Gucci beauty up on Instagram a few days ago and the response was very mixed, much to my surprise. I think it looks rather sleek and I love the embossing on the shadows, but others thought it was a bit 80’s looking – some even said it looks tacky.
Without knowing more about it (and P&G are being super secretive, dishing out snippets as and when and to be honest, I really can’t ask any more times for information than I have – same with Louboutin.. blogs are last again, but I think they’d be rather sorry if bloggers didn’t jump to rave about it when they’re ready for us) it’s really hard to assess the quality. I know this popped up on WWD.com and I’ve cancelled my very expensive subscription to that because it’s rare they have any really exciting news any more, but I do know that they’ve said that it’s based on legendary style icons (eg: Jane Birkin and Lauren Hutton). That’s been so done before so I’m hoping there will be something extra.
If you look at brands like Givenchy and Dior – they’re bringing their beauty closer to the fashion brand, whereas Gucci seems rather removed from it if it’s just based on classic style icons. Givenchy have moved to the Riccardo Tisci aesthetic of fashion which is why it’s all rather rock chic and gothic in studs and black leather – a direct reflection of Tisci’s creative directorship.
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P&G also own Dolce & Gabbana beauty where the quality is very good – but again, doesn’t really follow any cohesive direction regarding its fashion arm. I imagine, given than they’re both from the same hold, that the quality will be as good as D&G. They’re also both under the creative arm of Pat McGrath, who is just a legend in beauty, so, you know, there are some very good pointers that Gucci Beauty will be lovely, if safe.
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9 comments
I have to say I don’t like the packaging at all. There’s way too much logo going on and like some others have said it looks rather tacky and dated. Hopefully the quality of products will make up for it.
The print of this reminds me a bit of burberry! I know it’s a bit different, but that’s what I thought of first!
Stephanie
http://missstephanieusher.blogspot.co.uk/
http://www.bloglovin.com/blog/3436251
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Take me back to the 80’s I really like it
It looks very 80’s to me. I love the 80’s but I wouldn’t pay Gucci prices for this standard of packaging! It looks like fake Gucci- this would would easily blend with the make-up they sell on the stalls in the indoor markets.
I’m not a fan of the packaging. The logo is everywhere. It’s overwhelming and makes the products like old. But I hope that it will look better in real life.
Looks very 80’s to me too… No idea why though. Think the over use of the logo makes it look cheap!
Can’t wait for the release in september! http://rosebeautynow.blogspot.co.uk/ x
It looks cheap in my opinion. There are so many brands I love because they are innovative ( Nars in the 1st place ), but Gucci well it doesn’t look classy or innovative.
Doesnt remind me of the 80s at all! So strange others say that! If its Gucci then I can guarantee the quality will be of the highest quality from my experience with the brand, there is no way they would do anything without ensuring it is the best standard of excellence. I cannot wait to see the shade selection 🙂