I’m quite looking forward to this launching over here (it’s at Sephora in the US currently) – I loved the water-effect from Dr Jart BB, where little droplets of water appear on your face and you smooth them in.. really technologically innovative. Interestingly, I haven’t seen anyone copy that water droplet technology yet so maybe they have it patented.
The spiel is that it’s inspired by memory foam mattresses, using shape-memory polymers *cough cough* but it’s enough for me that the formula has anti-ageing and anti-inflammatory properties and has SPF30. There’s no reason why all coverage shouldn’t contain plenty of skin care as well.
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