So, how to describe this product? It’s a fibre filled brow gel to build up brows – and I haven’t seen anything like it in other formulas. I watched it being put on Ian (yes, a man), who has very light brows and while he didn’t suddenly have mega-brows, they just became ‘there’ when they weren’t there before! When I used it on my brows which are quite fully anyway but a tediously mousy brown, they absolutely turned into wow-brows! So, I think you could say that it is multi-functional.
So, it’s a teeny-weeny little brush which means you can apply very precisely – and thankfully, it’s completely smudge-proof – but one of the big claims that Benefit are making is that it looks completely natural. Having seen it applied, it really does and the buildability means you can start of gently and work your way up to major brow!
Benefit Gimme Brow launches in March 2014 for £17.50. That seems too long to wait – hurry up, Benefit!
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4 comments
This sounds perfect, and I love the tiny brush! So much nicer looking than the Maybelline Brow Drama Light Bulb brush! Must give this a try when it comes out, mine are very light compared to my actual hair so I’d like to see if this can build mine without giving me a sharpie/scouse brow!
http://www.ceejayell.blogspot.co.uk
This looks great, I love Benefit products so no doubt this will be making it’s way into my make-up collection next year!
Alice ¦ BeautyByAlicee ¦ YouTube
I wondered about this product because it keeps brow hairs in place while applying color which kills two birds with one stone.
However, the last time I tried a product like this was in the late 80’s and I ended up with brows looking like two hairy caterpillars! Quite scary, and enough to scare me off from using products like this. I am assuming with advancement in technology this will not be the case with this one.
Looks Great! Do you use Gimme Brow instead of other brow products or in addition to?