[productsample/affiliate] Giorgio Armani uses the term ‘the Armani Silky Glow’ and to be honest, I can’t describe this new primer better myself. It’s got both by the handful, feeling ultra silky to the touch and imparting a soft glow.
The feel of it is nothing short of delicious – it’s an oil-in-water formula and surprisingly light given that it contains shea butter which I usually think of as a heavier weight. It’s not weightless – you definitely get a hydration veil on the complexion which makes your skin instantly soft and more luminous. As far as I can detect there is no shimmer or sparkle in this, but there does seem to be a light catching radiance enhancer so you could wear it well on bare skin.
I used it under a L’Oreal foundation (they’re the same corporate family) and the effect was definitely more dewy than without any primer. I think I’d prefer to mix a dot of this with my foundation rather than use it underneath (I’m not much of a primer fan) for days when you know you need to ramp up the radiance but you could also just dot it over base in places such as cheekbones. That’s probably a bit ‘editorial’ for the Tesco run but effective for selfies. I’m surprised that the primer is £34 – I was expecting it to be more because Giorgio Armani make up is phenomenally pricey – but if you love your skin prep I think you’ll like this a great deal. It’s HERE, non affiliate HERE.
All products are sent to me as samples from brands and agencies unless otherwise stated. Affiliate links may be used. Posts are not affiliate driven.