It’s a big welcome back to Vincent Longo Cosmetics – for those of us who are old enough to remember it the first time around! I honestly can’t remember its dates in the UK (I seem to think maybe it was stocked in Liberty) but it’s a very well established, make up artist led brand. I’ve got a few of the iconic everyone-loves items to show you by way of introduction – not everything from the range is launching initially. Vincent Longo was born in Australia but qualified in make up artisty in Italy – his career took off – well, jetted off really – when he made up Cindy Crawford for Italian Vogue and became a supermodel favourite. It’s one of the brands I made a bee-line for on my very first visit to New York (as well as Anna Sui) and bought a little eye-shadow with a pansy design. You need to know that Vincent himself is no longer involved in the brand although at this time, the products are his original creations at this point.
Where the Vincent Longo Cosmetics line really works is in its perceptive products – such as the Water Canvas cream to powder blush that goes onto cheeks as a cooling light balm but transforms to a natural looking flush helped by the 75% microwater that it comprises. It may tranform to powder but it doesn’t look powdery. I think just realising that there is a tactile pleasure in blush, and adding in the cool element to enhance that is over and above. And nice. Vincent Longo might have begun with the glamour rush of the 80’s but it’s a range that is very much in touch with women like you and me. It is, however, £33 so it should be good! The Lip & Cheek Stain Gel (£18.50) that you see above is another top selling product – water based and oil free – I like it better as a lipstain than a cheek stain but if you do want to use on cheeks, I’d advise adding a little to the palm of your hand and whizzing a kabuki over it to then apply to cheeks. I don’t think that doe’s foot stains for cheeks work well unless you are very, very speedy at diffusing it. Too much pressure!
Obviously, my make up magpie eyes lit up at the sight of the Pearl X Eyeshadows in five shades (£19). The one I have here is Gypsy Rose with a base blend of light gold and then uplit by all the intricate tones. In swatching, it’s not quite as exciting at it looks because you get a warm gold – with just fractions of anything else. But, I love the look of it and the formula is smooth as silk.
In the swatch above, you can see Water Canvas blush in Swan Lake, The Lip & Cheek Stain and the Pearl X Shadow swatched. You can see that this particular selection is fairly natural looking and so flattering on many different tones. The final two products I have are the Water Canvas Foundation – again a best-seller with the 75% micronised water and instant cool feel on the skin (hot skinned ladies.. it’s a joy!). For a creme to powder, it does feel hydrating but this type of foundation is never my first choice. You can also buy a compact to keep it in for top ups. Finally, and probably the most talked about product in the Vincent Longo range, is the Water Canvas Base. It’s both oil and silicone free and gives a light blur effect on the skin if you apply before make up (leave it to dry a while). I haven’t fully experimented with this yet, so I’m set to put it through its paces. All I can tell you is that working makeup artists love this range – it’s in every artistry kit as standard so there isn’t any aruging with that. It’s £33.50.
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