So, here it is! One of the most anticipated palettes of the year – the Urban Decay Alice In Wonderland Palette to co-incide with the Alice Through The Looking Glass Disney film. When something is super-hyped it’s often a disappointment but truly this is not so here. In fact, I think it’s rather a brave palette – full of shades that will challenge the consumer but totally in keeping with the fantasy element of the story.
When I first opened the drawer and pulled out the tray full of shadows, I thought for a second I was looking at a graphic rather than actual product. This is high, high production because it is pristine – completely pristine and the black and white elements trick the eye for a moment.
You can see how the whole thing folds out – the 3D butterfly is under a set of ‘doors’ with gold lettering that says. “I’m not strange, weird, nor crazy, my reality is just different from yours.” Words to live by! There are other written details – on the mirror is says, ‘we’re all mad here’, and on the front of the drawer are the words, “I know who I was when I got up thi morning but I must have changed several times since then.”
The attention to detail on this palette is incredible – right down to the brush.
On to the most important thing – the swatches! There are no surprises in the quality – it’s the usual UD standard with creamy, blendable colours that give generously on pigment. I have a favourite shade – in fact, I cannot wait to get it on my lids! It’s Time, a rich, grey-navy sheen.
There are no filters on these colours. Starting bottom to top: Looking Glass, Hatter, Lily, Heads Will Roll, Time, Reflection, Gone Mad, Duchess, Bandersnatch and Dream On. Dream On is the only one I had a little problem with swatching – it’s more of an over-wash of shimmer than a saturated colour.
The magic really starts to happen in the bottom two rows if you like colours that you can get very creative with. From bottom to top: Dormouse, Paradox, Kingdom, Salazen Grum, Chronosphere, Metamorphosis, Cake, Chessboard, Royal Flush and Mirror.
All the shades are sheens, other than: Hatter, Reflection, Heads will Roll, Bandersnatch, Dormouse, Metamorphosis, and Chessboard.
The Urban Decay Alice In Wonderland Palette will be £45 from 5th May. I think the internet might break. In case you missed the first Alice palette a few years ago, I have it in my ‘keep forever’ box and have a couple of pictures here – it’s interesting because you can see the evolution and all the similarities.
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13 comments
How beautiful!
Do you have any idea whether this will be available in Debenhams in store?
Actually, I don’t have that info.. all I have is that it will be online at the UD UK site.. but let me check x
Gasp! So beautiful! Such a lovely thing to just own and look at!
Any chance to you could do a swatching/review video on this new Urban Decay palette?
Hi Mari.. I don’t really do videos but I am on Periscope (@britbeautyblog) and will be showing it this afternoon.
That’s absolutely gorgeous but as I’m not a massive fan of Alice in Wonderland, £45 is way too much for me to spend on a palette x
Ahh it looks so cool!!!
I used to love the book of shadows that UD did, similar to the old Alice palette and I really want to try this one! So beautiful.
It looks lovely and I’m sure the formula will be Urban’s usual quality, but I think I’ll pass on this one as I have way too many of their other vice and box of shadows type palettes.
OMG I cannot wait to get my hands on this as I missed the first Alice palette, but do prefer these colours more!! Roll on 5th May xx
It was fascinating to see how it’s evolved from the earlier UD Alice palette.
Sucks how the pigment isn’t as good as I would like it to be! For £45 I’d like holy pigment not sheer shadows 🙁 I love this palette which is such a shame :'(