[unpaid/sample/affiliate/ad] I very much like this new mascara from Lancome. Lancome Idole Lash is using exactly the type of brush I like with micro bristles that coat the lashes and get properly to the roots. I swear that one day we will ask ourselves why we ever had the traditional brushes that never could give the promised ‘sweep’. It’s the better sweep through using this style that makes the difference, I think.
As you see, there’s a nice curve to the applicator giving an even more snug sweep. It’s a gel formula, meaning that it won’t go hard and crispy on the lashes. It’s big sell is lifting and I really do think it gives some lift possibly helped by being able to apply further down the lash than normal brushes – my eyes definitely looked more open and awake after using it.
Lancome Idole Lash also gives volume – both length and width – but because the brush separates well it’s more of a natural volume and fanned look than a coated big-lash look. The shade is ‘Glossy Black’ – it’s not glossy (I wish it was!) but it is a deeply intense black. There was no clumping although I did find a small amount of flaking at the end of the day. I’ll happily use this up to the last stroke. It’s £23.50 HERE, non-affiliate HERE.
All products are sent to me as samples from brands and agencies unless otherwise stated. Affiliate links may be used. Posts are not affiliate driven.
Delighted you’re reviewing this! I’ve been using it for a couple of weeks now and it has blown my mind.
I’d given up with trying to enjoy mascara, being disheartened both by the bewildering choice out there, and by the modern mania for looking like you’ve triple thick mink fringes on your eyelids!
This one is my idea of absolute perfection…..long, separated, silky lashes, with an astounding lift action that’s really welcome with my disappearing eyelids. I honestly couldn’t be more thrilled. (And, reporting from a very rainy day in Ireland…it’s not waterproof but at least it doesn’t budge when your face is getting soaked non stop!)
Honestly Jane, this product has given me more satisfaction than any makeup items I’ve used in yonks.
Well, that’s a wonderful review! Thank you and so glad you’re enjoying it.
I really want to buy this now!
Thanks Jane as always.
I think it’s a nice one 🙂
I really want to get my hands on this mascara soon!