When fragrances don’t come from a recognised ‘perfume house’, it’s hard to believe that they’re credible – or even desirable. Yes, I want Weleda for excellent body lotions and shower gels, but a perfume? Really? As it happens, the new Weleda fragrances tap right into my love of things smelling simple and single note – so, Rose smells like rose and Pomegranate smells like pomegranate with the exception being Sea Buckthorn because I have no idea how that is supposed to smell!
There are other notes involved but the descriptive scent dominates. The packaging is so happy and sunny and with Weleda being a natural brand, these fragrances are 100% natural, with two being vegan and all being vegetarian.
Because they’re not made with artificial ingredients, the Weleda Fragrances are said to trigger a different response (they’re constructed with essential oils) and be more impactful on the emotions – I like Rose the best and it certainly is uplifting. The theory that essential oils aren’t dead or intert materials and therefore are able to touch our emotions more than artificial scent makes perfect sense. I guess you could call them wellbeing fragrances if you find the right one that somehow touches you positively.
Think of these as part way between eau de toilette and eau de cologne – something to keep nearby whenever you want a sensory boost. You’d really have to smell all three to find the one that’s ‘yours’ but for £19.99, I think they’re very lovely fragrances that it would be difficult not to like.
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They’re launching in April, which seems exactly the right time for them when spring is in full bloom and we’re searching for olfactory colour in our lives.
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