[purchase/affiliate] I had a very brief visit to Paris to see Max on Thursday and Friday, cut short by the new Covid rules that have red zoned France. However, we packed a LOT into the time we had (I woke up at 5am on Thursday morning and booked myself a spare ticket home for Friday night because I just knew it would happen so skimmed back into London before the quarantine deadline). Obviously, I found the time to buy a bag of mirabelles at Monoprix and had about ten minutes in a Sephora where I picked up this deodorant and a couple of other things that I’ll show you later in the week. I wish now that I’d put a few more of these in my basket.
Looking into the brand, it’s French but the name refers to a place in Argentina. They’re committed to sustainability and reforestation as well as ethical sourcing from around the world. There are some utterly lovely products using tiare, monoi, hibiscus, rice milk and sakura to name just a few with both ingredients and presentation shifting this product well away from the utilitarian aisle of Right Guard etc right into to the beauty aisle – and it’s relatively affordable, too. I can only find this on Amazon because (of course) it’s not on the Sephora.fr website (although in a bizarre ‘following me everywhere’ experience, I saw those same basic palettes that cost $10 on the Pat McGrath website being sold in Sephora for EU32). Organic is confusing, so while Ushuaia has some certified organic products, this, as far as Google translate lets me understand, contains organic ingredients but doesn’t have the full certification. It sprays like an aerosol but the compressed element means a reduction of 40% of emissions.
As you can see from the label, the orange flowers that fragrance this product are sourced in Morocco and Tunisia and they give a very clean, floral scent that’s soft and not overwhelming. It’s a nuance of orange flower – delightfully fresh and gentle and really, a pleasure to use. It saw me through over 22K steps around muggy Paris without me once wondering if it was holding its own. I’ve found it for £10.56 (although I think it was around EU7-8 in Sephora) HERE. I’d love to see this brand more readily available in the UK – what a find! If you have anyone in France, send them shopping – I’m kicking myself for not buying the shower gels as well. There’s also a small selection HERE.
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