Superdrug Eyes Cosmetic Bags
Superdrug Eyes Cosmetic Bags

At the recent Superdrug press day where they were showing their Halloween and Christmas ranges, the things that were really calling my name (apart from Makeup Revolution’s Halloween offerings – I’m telling you, they are owning Halloween this year) were these little makeup bags. And, they’re £3.99 each.

Superdrug Eyes Cosmetic Bags
Superdrug Eyes Cosmetic Bags

Basically, it’s all eyes on you! There were so many colours – yellow, red, blue, green and orange, and I think they’re wonderful gifts – if you want to bump the gifting level, just pop a favourite mascara or lipstick inside.

I love the non-serious side of beauty – things that make us remember that sometimes it’s just about having fun, not whether you have latest £30 lipstick or a slice of the Victoria Beckham action. Who needs it when you can just enjoy a bit of wit and whimsy for under £4? I have a friend who isn’t very well, and I’m going to send her one of these with a lovely mascara inside.

The Superdrug Eyes Cosmetic Bags launch at the beginning of October. One thing to note, a product like this makes great editorial – bright, stand-out, unusual and interesting – expect to see these on all the Christmas pages.

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