I first featured Smith & Cult this time last year when founder, Dineh Mohaje had first announced it. If that name rings a bell, it’s because Dineh was also the founder of Hard Candy make up! It’s taken a whole year for it to get to the UK, which is a slow old train by anyone’s standards. My first impressions are that the colour range is fabulous and the bottles are huge!Smith & Cult
In my set of samples, there is definitely a quality control issue on the brushes.. some are perfection (see below) but one or two were a little bit scruffy (as above). The consistency is good – lighter colours are two to three coats, but brighter colours you really could get away with one coat. There are 33 shades in the line up as well as a base and top coat and it’s a 5 free range.
I haven’t – yet – put them to a longevity or chip test but US reviews are all good in that area. I love the edgy packaging of Smith & Cult – it’s so hard to reinvent the nail polish bottle, but they’ve done so. The large gold cap does come off to reveal a smaller one inside – I can use either but I can see that the gold outer cap might be a bit bulky in the hold despite indents on each side which are presumably to make holding easier. Good to have a choice at least.
This is just a small selection of colours – Smith & Cult is really strong on vibrant shades that you just really, really want to have on your nails! They’re £19 a pop though (HERE) but you do feel like you have something special.
All products are sent to me as samples from brands and agencies unless otherwise stated. Affiliate links may be used. Posts are not affiliate driven.