I recently tried a very new and very different hair dye and am one of the first people to do so. It was my first time using a permanent dye so, er, kind of terrifying. But, I’ve got to say it… it’s the best thing I’ve ever done to my hair. Now, I hate an embargo, but speaking to the brand, I get it that in this case they don’t want competitors to see it just yet, so I will have to hold fire on what it is.. but I can’t stop you guessing of course 😉
But, I will tell you that it is the game-changer that the dye market has been waiting for. My hair has never been in such good condition (and I’m not imagining it.. I had a couple of hairdressers check the condition of my hair and they both professed it to be in excellent condition and normally every single hairdresser pronounces it rather dry). So, just this little teaser for now with pack shyly hiding behind the flower pots, but I promise, it’s a good one.

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