Selfridges Project Earth Beauty Bag

[unpaid/sample/affiliate/ad] The Selfridges Project Earth Beauty Bag is far more impressive than I was expecting. There are several brands that I wanted to see more of as well as a few discoveries and one complete fail :-).

Selfridges Project Earth Beauty Bag

I think we are all being a bit more mindful about our beauty products and are curious about eco-alternatives but there is still, for some of us, a residual suspicion that the more vegan, earth friendly and plant based products are the less effective they will be. But, this is a category that has come a long way in a short time and it’s here to stay so to my mind, this is a great discovery collection where we can lay most worries to rest. Because many of these brands are new to me, I’m seeing it almost like a fragrance discovery set – to be used at leisure over a period of time, taking my time to see what feels like a good fit.

Selfridges Project Earth Beauty Bag

I was immediately pleased to see Fekkai (who has made recent come back to the UK) small sizes – in the past I have often been looking for a little hair set to take on breaks away. The duo is the vegan, silicone free formula of Brilliant Shine using 95% recycled plastic for the bottles. In this picture, there is also the Farryn Amber Superfruit Face Milk 30ml, Frankin-Sense Divine Skin Concentrate (actually is quite divine) and the Truthbrush bamboo toothbrush which I’ve tried to raise a little enthusiasm for but can’t. Having had tooth trouble, electric is the way to go but I guess as a guest brush or overnighter, it’s better than nothing.

Selfridges Project Earth Beauty Bag

In this picture is the Foamie Body Bar 80g, which I have wanted to try – it smells nicely minty and it’s thoughtfully shaped to fit the curve of your hand if you want to use the bobble massage option. The natural Georganics Toothpaste is a generous size but I feel a bit the same about it as I do the toothbrush, and the Skin Sapiens Lip Balm, 10ml, is smooth and lovely.

Selfridges Project Earth Beauty Bag

Indie Lee is a brand I want to see more of so I will probably do a more thorough review of both the Body Lotion and the Summer Fridays Mask – again, a brand I want to know more about. The little pot is a cream deodorant scented with lemon and geranium (lemon predominates) from The Natural Deodorant Co. That’s something I would hesitate to buy for myself so I’m looking forward to trying this little pot to see if it is a product I can get along with.

Selfridges Project Earth Beauty Bag

Okay, so here’s the fail! I don’t know if it’s their fail or mine but I couldn’t even open this. I tried and tried and in the end, faced with trashing my nails with further attempts, gave up. One their website, it looks like you just slide it open but it’s just not happening here. However, it’s a re-usable cotton bud (set in a corn-based case) that you can just wash with soap and water and use time and time again – if you can ever open it, that is.

Selfridges Project Earth Beauty Bag

Lastly, we have Face Halo (a cotton pad that removes make up with just water – it works), Dame organic tampons and REN Jelly Cleanser which I’ve tried and tested before and have no complaints about. So, everything here is about sustainability, cruelty free and minimised impact on the planet. It’s £55 for over £155 worth of product HERE which makes my point that it’s expensive to take a ‘risk’ into unchartered beauty territory and why a bag like this is a good investment if you want to be more adventurous or curious in this category. The bag the contents come in is one of those clever paperboard bags with a zip up and cotton lining that lasts for almost ever and you have to keep reminding yourself not to throw it straight into recycling.

Non affiliate HERE. 


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8 responses to “Selfridges Project Earth Beauty Bag”

  1. I have a few bags like this from REN and they are simply brilliant. I love this concept from Selfridges and am glad to see it isn’t overly expensive!

    1. Jane Cunningham

      It’s clever, isn’t it!

  2. Anisah Ahmad

    You open the last swab by sliding sideways, like the hands of a clock
    I’m interested to know your opinion as I crowd funded this.
    Unfortunately I was very disappointed. I didn’t think it cleaned makeup off the skin at all, but just smudged it around

    1. Jane Cunningham

      I’ve tried every which way to open it – including that one .. my husband couldn’t open it either.

  3. Hannah

    I am truly troubled by the thought of a reusable cotton bud. I just can’t imagine how one would keep it sanitary. I don’t feel bad about using bamboo or cardboard ones, they’re only plants after all!

  4. I’m seriously against the “clean beauty” hype – I mean, it’s just terrible fearmongering marketing as cosmetics in the EU is safe enough (from reputable sources at least). But this bag has a few potentially interesting products and the price is stunning. So, yeah, I’ll probably get it, thanks for sharing!

    1. Jane Cunningham

      Welcome – I agree with you – ‘clean’ just doesn’t mean anything in beauty world. Bottom line is that consumers should do their own research and benchmark brands against what clean means to them, not the brand marketing department! There’s a book coming out soon (disclaimer – I have spons content coming out with them) that explains cosmetic science really clearly and I think it will change things. x

      1. Sounds interesting – looking forward to it!

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