A really quick, off-message post about these amazing laces – I came across them at a launch yesterday. Bottom line is that you lace up your shoes once and because of the stretchy nature of the laces, you never have to do it again because once laced, the stretch allows your trainers to expand (and go back) to the original shape and tightness of your trainer.
Just thinking that there is a huge amount of scope here for those with disabilities or the less dexterous – particularly the elderly – no more fiddling about with blimming laces! Much as I love the neon, there’s definitely room for regular black or brown laces with this concept.
Clever stuff. Find Poplaces HERE. There is also a selection of kind-to-hair stretchy ties.. doubling as a bracelet if you can’t decide whether to tie your hair up before you go out.
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