This is Lancome’s latest in-road in the battle to keep our skin looking younger for longer. Containing the new plant extracted beauty molecule, LR2412 (so named because it took 2412 attempts for Lancome scientists to get it behaving in the way they needed it to), the product claims to reach the deepest layer of the skin to trigger a healing process. It’s also an exfoliating formula, and will tackle pore size, wrinkles and texture by boosting the skin’s natural capabilities. There is a lot of science with this product, and the particular molecule seems to be quite a find in skin care terms with 17 patents. In fact, when blind-tested independently (by the same crew who tested Boots Protect & Perfect), it was found that it did do exactly what was claimed – which is to trigger a signal to begin skin healing when damage occurs. And that’s where I’m stopping before I start to just repeat the press release parrot-fashion because it’s gone beyond what I can genuinely understand.
But, while I love the sound of this new cream and its potential, I’m not loving the adverts one little bit. “Discover a skincare so powerful that over half the women who used Visonnaire chose to delay lasers, fillers and peels.” *Tested on 34 Women. What, like by a week, a month, a year? Who knows. And 34 women doesn’t seem very many to me.. especially as only half thought they’d delay a visit to the needle. I’m trying to think what questions were asked of the test group that would lead to that claim. I don’t think the ‘over half’ women used the cream and independently announced, ‘right, that’s it, I’m going to put on hold any further measures because of this all in one serum.’ They would have to be asked specifically manipulated questions. Yet another report I read says that Lancome carried out a clinical study of 108 women of Hispanic, Caucasian, Asian and African origin. Furthermore, the ads in Singapore have a whole other number chart – initially the ad states it has been tested on 450 women, but when it comes to the actual results, these claim to be tested on 80 women. Arghh.. 80, 108, 34, or 450?? Apparently, the full Visionnaire test programme featured 800 women and then were sub-categorised. But, you know? I’m so flipping confused by trying to read between the lines that I’ve kind of given up really. Can’t we just hear it how it really is? And, again, what about the other half of the test group who may have said, ‘No way! I am not cancelling my botox appointment on the basis of this.’ This molecule was 12 years in the researching.. don’t waste it by not being open and trying to muddle different parts of the world with different stats. It’s the same cream.
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9 comments
Statistically, and for market research standards, a sample of 80 respondents is NOTHING, and 450 is not too much either.
No mention of price? I would expect it will cost more than Genifique. And I’ve noticed an increasing trend towards smaller and smaller test groups for beauty products. Especially with the premium brands. Cost-savings I suppose, though in this case it tends to make it look a bit suspect.
Just got some samples to try today..My first night of trying it.. have to say it stung, for a bit..I have only minor wrinkles so not so difficult – for this to work. What is bad, is the girls who work for Lancome, all gave different advice, none were willingly helpful.. infact they seem totally uninterested in helping someone at their beauty counter. Price of product £57 for 30ml.
12 years in the making and they cannot get the message right.
A sales assistant in Selfridges tried to sell this to me last week. They said it was because the ingredients had been folded 2412 times, as in like an envelope? Nothing about 2412 attempts at making the product, which sounds ridiculoulsy far fetched anyway. Surely they would have given up 6 years in. Well anyway judging by the mixed messages from their press release, staff sales patter and the myriad claims across the planet, all of which sound dubious at best, I will be giving this a big miss! Its also making me wary about other products that Lancome sell – Genefique is just a more eppensive version of Loreal Youth Code.
I think the idea that it’s been tested on 34 women is a little bit pathetic, really – but I have been using it for about a week now, and so far have been very impressed. My skin feels plump and it looks more even.
If the results they actually promise are true whatever the price will be I’ll buy it.
Cosmetic companies usually have 2 different formulas for Asia and European countries because the skin is different. They like different textures etc So if the UK ad says 800 I think the formula sold in the UK has been tested on 800. Most cosmetic trials test on about 15-20 women, I have been involved in cosmetic testing, so I know this for sure. So even 34 women is good, even if it was only one test. If in total 800 has been involved its amazing. I wanted to comment on this because I have used Visionnaire now for over 1 month and I am so in love with it. It has completely changed my skin, for the better!!!! Reduced redness and dark spots and my fine lines around my eyes are almost gone. I personally cant believe what I am seeing. I will never stop using this product! I have advised all my friends and family to get it!
Hi there, actually tests are different in different countries because the government standards and allowable ingredients is different — companies can use more or less (or all or none) of certain ingredients in Asia, Europe, South America or Canada that are different from what the FDA allows in the U.S.
But if they were just researching their new molecular discovery, LR2412, in any of its carriers, that makes each study valid in its own way.
Meanwhile, I just bought the product. I liked the fragrance, even though it’s strong and “cosmeticky” — it smells like a prestige brand.
I have been using it for about a week, and wanted to see specific things.
I wanted to decrease the size of my already smallish pores. Check.
I wanted to see my skin look uniform, smooth and cohesively younger. Check.
And I wanted my skin to look like it did twenty years ago. Um…. I guess that’s why they also make makeup…. There’s really nothing they can do about saggy skin and jowls. Maybe they can discover YB7515 in a few more years of research so I can look 15 again…
Overall, I like the product, it works better than what I used before, and I stopped using my other products. If I can afford to, I will continue to use the product — $84/bottle is steep, but there isn’t a substitute.
Actually, you can do something about your saggy skin and jowls. Youtube “Jack LaLanne Face Exercises”. There are 30. Do 1 every day. Take a picture of yourself on day 1 and compare on day 30. I’ve been doing them for almost 3 years and they’ve made a MASSIVE improvement in fighting gravity. Hey, it’s completely free – you look a bit silly doing them, just don’t do the exercises out in public. I swear they work.