A million Beliebers will be swooning when the new Girlfriend fragrance hits town on 20th August. Say what you will but I do like the fact that the products start from £23 which seems much more affordable for its target market than the crazy prices of some high street store fragrances. Of course, it is a generic crowd pleaser, young, floral and sweet.. but, I’ve smelled worse for sure. Containing freesia, star jasmine, blackberry, musk, orchid and mandarin, the bottle is quite impressive. It reminded me of a toddlers stacking toy; bright, playful and a tiny bit of a puzzle.

Elizabeth Arden has just acquired the Bieber license, and I have lots more exciting Arden news.. especially make-up, but will hang on til I can get a few swatches done.

*all products are sent to me as samples from brands and agencies unless otherwise stated. Affiliate links may be used. Posts are not affiliate driven.