Is £99 Botox A Good Idea?

Botox is one of those very divisive subjects upon which everyone has an opinion. Superdrug’s announcement that they’re bringing Botox to the high street for £99 seems to be bringing out the nay-sayers. I’ll remind you that at one point you could nip into certain Boots stores, be whisked round the back to a full operating room and have laser eye surgery before heading home with your shopping, so ‘medical’ services on the high street aren’t new.

The thing about Botox is that it really works, and works in a way that creams and serums never, ever can. At £99 a treatment, the scenario of spending less on injectables than you do on face creams AND the result being far, far better is now a reality. £99 is very cheap and I don’t know of anywhere that does it for that price. The actual basic product isn’t very expensive at all – there is a huge profit in it for practitioners.

Superdrug are said to be working closely with Allergan (manufacturers of Botox) and employing qualified nurses with injectable experience to administer the product. I’d feel safer going to Superdrug than I would any of the (many) unregulated practitioners.

That Botox needs to be administered by an actual doctor is not quite true – an actual doctor is over qualified for the treatment – but you absolutely do need to see someone who is medically qualified to understand the complexities of facial muscle structure and ensures rigorous hygiene. Good Botox relies on injecting the right amount into the right place in a clean environment. Botox was originally created to treat eye disorders, muscle spasms and incontinence. Its ability to freeze muscles means any over-activity can be stopped. It’s a medical godsend to many.

A medical qualification, no matter how impressive, still doesn’t mean the practitioner has got an aesthetic sense. That’s also absolutely crucial – the last thing you want is someone who administers technically perfectly but is unable to distinguish between a good aesthetic and a poor one. It’s like having no sense of style – yes, you can dress yourself, but it’s not necessarily going to be a Vogue look.

I’m hugely pro-ageing – about seeing beauty at all ages and it not being a one-size fits all thing denoted by being young. Age positivity is one of the biggest changes we’ve seen in the beauty industry over the past couple of years. But, I’m also pro-choice. I get irked by people who nay-say treatments that lots of women (and men) like to have because they’re not ready to age as fast as their faces want to. It takes time, very often, to accept ageing and facial changes and you should feel able to reach those changes at a time that suits you better, when you’re more emotionally ready, without fear of being judged. It’s demoralizing to feel your face isn’t reflecting who you are and particularly if it comes at a time when your hormones are all over the place and another line you didn’t want or ask for appears. If it’s what helps you deal with change and makes you happy, do it. I will say though that you don’t meet many 80 year olds still having the needle. The desire for it does wane as you push through changes and accept yourself as you are in the present.

I don’t like the association with celebrities – wanting to emulate a celebrity isn’t a reason to have Botox although the media would tell you differently. You don’t need any reason to have it, but imagining that it will bring you nearer to a celebrity lifestyle or look is delusional. Very often it’s other women who can be extremely judgemental on the topic but just because one woman can sail through mid-life embracing the greys and loving their smile lines doesn’t mean that everyone can acclimatize so easily. All of the judges, incidentally, would be pro-choice in any other area of life.

I’ve had varying amounts of Botox of the course of the last decade. I’ve stopped having anything done to the smile lines round my eyes but I do still have it (less frequently, I must admit) to avoid hooded lids. Make up is my absolute passion – I’ll be damned if I’m not going to wear it to my last living day and if it takes an injectable for me to rock the life out of a Huda palette when I’m 90, so be it.

For the sake of research, I might well try Superdrug (two thirds cheaper than what I pay at the moment) just to see the implementation – I’m curious. Ageing is an emotional journey… I’d rather advocate Botox than putting up with feeling utterly miserable with low self-esteem. Those self-negative feelings are likely to be transient because mostly we all get there in the end when priorities change, but I can’t see any good reason not to exercise your choice if you want to. Natural ageing is all well and good but doesn’t take into account circumstance or emotional resiliance. We’re getting better, I think, at liking ourselves how we are, helped somewhat by the beauty industry (who can take a whole heap of responsibility for the insecurity of the mid-life woman who has been told all her life that she’s not quite pretty enough, young enough, smooth skinned enough or cleansed enough) turning around their messaging and offering older women as role models and aspirational figures. I’m hopeful that as our daughters or the significant younger women in our lives age they won’t have the same pressures borne on them by the industry, in which case, Botox will be a moot point anyway. In the meantime, crack on with being you any which way you want.

 

 

 


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19 responses to “Is £99 Botox A Good Idea?”

  1. Kerry

    Well said Jane, brilliant post. I’m tempted to try it myself for hooded lids, never knew that was even an option so thank you x

    @kerrykegs

    1. Jane

      You can have it so that it slightly lifts the brows and therefore reveals more lid.

      1. Stephanie

        I had it in a couple of places in my forehead – but, in addition, I was so impressed that I could actually breathe through my nose properly!

        1. Jane

          Well, that IS an upside!

      2. Cail

        That’s something I ever knew….my eyelids have pretty much disappeared with age and I do miss that bit of space to play with using makeup.
        Getting eyelids back wouldn’t make me look younger, as I *really* don’t give a damn about that.
        But hmmm ….,Botox to restore acreage for eyeshadow experiments? I’d be keen I think (though Id reckon an injected filler of hyaluronic acid get might work better? Sort of fattened eyelids?

        You look fabulous in this petrel blue; this is the fun I miss!

        1. Jane

          I don’t really care about looking younger either… I’m (mostly) happy with where I’m at .. but it’s a little technical thing that means I can keep lids for longer and therefore have a faint hope of using up some of the millions of palettes I have! The thing about that particular procedure is that it doesn’t imvolve needles near the eyes – you have it above the brows (there is a not-uncommon side effect of brow droop where brows go down instead of up which has happened to me once) .. I think I’m too squeamish for hyaluronic in the lids but I’ve never heard of it as a procedure so I imagine it’s not done.

  2. SuziY

    I usually have Botox about once a year. It makes me feel better and I think it’s mostly psychological for me. I did say last year was going to be the last year I have Botox but I did a U turn at the beginning of the year! I’m 64 and currently transitioning to grey hair so one thing at a time. I’m not really into clothes but I do love my skincare and make up. Have had to become a bit frugal as retired from Nursing last year and currently living on savings. So Botox is a bit of a treat. The salon I go to charges £175 for two areas and they are Cosmetic doctors and there is also one nurse I believe.

    1. Jane

      There is a lot of transitioning to be done over the years (I’ve also let my greys appear over the summer but I might go back to darker hair for winter) and if it’s empowering for you to have it, then great. You could easily spend that amount on a facial or two and have very transient benefits. x

  3. Jaq

    Look forward to getting your update on this. It’s something I’ve been toying with the idea of for a few months. I’ve lost quite a bit of weight, and it’s showing in my face a little so I’ve been thinking about having a little something to help. I don’t want to penny pinch particularly, but if the high street is now making this easily affordable, safe and effective, then I’m all for it.

  4. I feel unbelievably sad that Botox has become sufficiently mainstream as to be offered in Superdrug. I think it represents a much wider issue, a narrative on how women young and old should look. Enjoyed reading your perspective though Jane, insightful as always.

    1. Jane

      It does indeed Hayley – the beauty and fashion industries have played a huge part in setting – and perpetuating – that narrative. But, we are where we are and it’s only little by little that we can make change. I’m adamantly opposed to the term anti-ageing and rarely use it on this site. I don’t like to feature products that indicate ‘youth’ as a result of use when there are so many other words available to describe the result (although I make a call on each individual product.. sometimes products really are so good that I need to feature it and just have to overlook.. but it’s rare) and the only way to change how older women perceive themselves is to talk to them in a way that doesn’t imply they need improving or fixing achieved by looking younger. Beauty is many, many things.

  5. Sue Rolfe

    As usual Jane a really helpful post which expresses all my views. Fast approaching 73 and panic stricken as suddenly so much work needs to be done to eyes and arms (surgical) and facial lines. I have dabbled in fillers around my mouth but realise the time is right for a serious action plan to knock those ageing negative thoughts, as you mention, on the head. Look forward to hearing further from you on the Superdrug botox

  6. Jaclyn

    An excellent, nuanced take on a controversial topic. Thank you for taking the time to articulate this Jane.

  7. Samantha Grocutt

    I’m also a big fan and have been having yearly injections for over 10 years and look forward to my visits! Makes me feel refreshed. Just wondering if it’s £99 for one area though, which isn’t that much different to most places. If it’s for all 3 areas – great, I’ll be there!

  8. Agnes

    Great article! Are you still going to Courthouse, Jane? I tried them 3 years ago since you recommended them on the blog and have been going there since. They are ok but I agree that Botox is not that complex so no need for a doctor to do it. Perhaps 99£ is just one area, so might be not so much cheaper at the end (I paid 295£ for 2 areas in Courthouse today) but I wouldn’t feel comfortable with something dirt cheap anyways.

    1. Jane

      I go occasionally, but I really liked one of the practitioners who left so more often than not I go to him instead.

  9. Alicia

    If it could help with the hooded eyes I am all in. I MISS flicky liner, goshdarnit! A friend has been getting botox for a few years – it doesn’t make her look younger, it makes her look less anxious because it’s taken care of a big line right across her brow. And looking less anxious is a good thing!

  10. Kimberly

    Can I ask a question. How come you seem to have issues with Boots No7 Booster Serum yet promote Olay and Botox?
    When No7 launched the Booster Serum and you did your review stating that Boots No7 shouldn’t of launched a product that has made women feel self conscious about line and wrinkles. It’s an interesting topic as now you’ve openly admitted to having Botox yourself and yet you had the audacity to slate the No7 booster packing which symbols a needle. I would of thought you would of been critising Superdrug for promoting Botox rather than No7 for a skincare product that has been clinically proven to reduce lines and wrinkles.

    1. Jane

      Of course you can ask. Okay, so my issue with Boots is that there is no way in the world that a serum can give a botox effect – it simply cannot freeze muscles. I thought the way that it was presented in a syringe style tube that implies it has an affinity with botox was misleading and that their claim of making you look ‘up to five years younger’ was meaningless. The two are different things. So, I do object to brands that imply that looking younger is the only way to own any beauty and to link beauty and youth together relentlessly – that is really demoralizing to older women because it’s on the high street day in and day out – there is no way to escape it. That’s my personal view and but I’d never suggest that it’s not your own choice to do exactly as you please with your face. I have had Botox (and it’s not a secret – you can chart back on my blog and you’ll see that over the ten years of the site’s existence I’ve talked very openly about it) but over the course of time I’ve stopped having it to get rid of lines and creases (for example, I don’t have it at the sides of my eyes any more .. I like my smile lines there) and have it to keep my lids more open so I can still use eye shadow. It isn’t what you do, it’s why you do it, and it’s different for everyone. I would rather use technology for practical use than frantically rub cream that will never work in the hope that it might knock some years off. I’m genuinely not bothered about looking younger but I would be really bothered about not being able to use eyeshadow that I love so much. I hope that makes sense. It’s a really difficult subject and I can only give my own view – but each to their own is the overall sum of it.

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