I Heart Makeup Chocolate Salted Caramel

I Heart Makeup Chocolate Salted Caramel
I Heart Makeup Chocolate Salted Caramel

I know that the Death By Chocolate palette has been one of the best selling palettes for I Heart Makeup, part of the Makeup Revolution family, so I’m expecting nothing less from the two new Chocolate palettes, Chocolate Salted Caramel and Chocolate Pink Fizz (in separate post).

I Heart Makeup Chocolate Salted Caramel
I Heart Makeup Chocolate Salted Caramel

So…I can’t actually remember whether the original palette was scented, but this palette certainly is! It’s not overwhelming – just a little waft of sugar caramel when you open it. There are 16 shades in the palette in a mix of matte and shimmer textures.

I Heart Makeup Chocolate Salted Caramel
I Heart Makeup Chocolate Salted Caramel

You can see the names of each shade in this picture (I love Spoon!).

I Heart Makeup Chocolate Salted Caramel
I Heart Makeup Chocolate Salted Caramel

The shade that I love the most from this palette is the matte black, Tempt. I’ve tried it as a crease shade and it’s beautifully blendable for a quick smoky look.

I Heart Makeup Chocolate Salted Caramel

This is the top row and part of the middle row from bottom to top: Delicious, Tempt, Heavenly, Drizzle, Enjoy, Choc, Cake and Perfect. I found Cake a bit tricky to blend.. it’s a very, very soft texture; about as soft as I think a powder can go before it’s a creme, so best used as a wash of iridescence over other shades.

I Heart Makeup Chocolate Salted Caramel
I Heart Makeup Chocolate Salted Caramel

The next in order are: Crunch, Sweet, Fudge, Salted, Candy, Caramel, Spoon and Yum!

I Heart Makeup Chocolate Salted Caramel
I Heart Makeup Chocolate Salted Caramel

The lower shades are the more shimmery (predominantly) and I’ve done a quick in-sun shot (while we have some sunshine) so you can see the sheen. I love the line up in this palette – especially the blue; just add a matte black crease, some khol and mascara and you have a gorgeous blue smoky. If you’re new to these palettes, they’re a lot of fun, but the make up inside is serious. As a budget offering, I think you’re getting exceptional value for money in both terms of packaging and formula.

The I Heart Makeup Chocolate Salted Caramel £7.99 is HERE.


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13 responses to “I Heart Makeup Chocolate Salted Caramel”

  1. littlemissstyleguru

    Looks gorgeous,colours are lovely and the names are fab,great news that it smells sweet too 🙂 xx♥xx

  2. Well. It seems I need this. I’ll pay the extra shipping to get it over here to America… it’d still be cheaper than Too Faced!
    xx
    Jenny // Mish Mosh Makeup

    1. Lorraine Tresnak

      Jenny I’m sure I read somewhere else that you can buy Makeup Revolution in the US. I want to say in Ulta but can’t swear to it.

      1. Jane

        I’m sure it’s in Ulta … maybe selected stores at this stage.

  3. Nice post and cool pictures, I just love these products 🙂

  4. Yasmine M

    I love Makeup Revolution but out of sheer curiosity am wondering how much a brand within the beauty industry can copy other a brands so blatantly? I know we see it all the time in various degrees (clinique Chubby sticks) but I was still really shocked when I saw MR’s latest brush launch. Real Techniques bold metals are really unique so it was quite obvious where the inspiration came from. It’s just interesting-I remember when Primark first started and there were a few fashion houses who tried sueing, but it’s difficult to prove plagiarism, so I don’t think it went anywhere.

    1. Jane

      I didn’t see the brushes but MUR take trends and make them affordable: the formulas aren’t the same but pretty awesome for a budget brand. I think you’re right.. when it comes to colours, it’s more likely that the formulas will be brand exclusive rather than the actual colours. Can you copyright a colour?? Not sure you can (will have to check though!).

      1. Yasmine M

        It would make a great post! I mean copyrighting colours could be hard but when a product as whole from the packaging down to the names of the eyeshadows and the layout are almost identical I think then a brand would have more of a claim as it’s a bit more than following colour trends when it’s a product that only one brand has created. For instance I cant think of another brand that has created scented eyeshadows in chocolate bar shaped packaging (up until now). Not bashing MUR in anyway I love the brand I’m just thinking about the legalities of it all, and would love to hear more of your thoughts on the subject. Periscopie perchance? 🙂 🙂 🙂

        1. Jane

          But then… (loving this conversation!)… look at all the millions of nude palettes.. when nude shades became a thing, everyone had their own version, each one a take on something that had gone before. Red lipsticks in black cases? Thousands. I like affordable products that do the job, and obviously we’re all advocates of plenty of choice, but it’s an interesting subject for sure. I’m still raging over slack fill!

          1. Nicola

            This is something that I find very interesting about MUR as well, as they were advertising a dupe for the MAC viva glam lipsticks which obviously, the proceeds go towards HIV/AIDS, whereas MUR are providing a cheaper dupe that potentially cheats a charity out of well needed cash. We all love a bargain but there does come a point when you wonder whether a line has been crossed. I did raise this point on the MUR instagram and got shouted down by a few MUR fans, but no actual response from MUR themselves.

          2. Yasmine M

            Yea, you’re completely right-where do you draw the line? I don’t know maybe it’s something as lofty as a feeling in your bones? When you feel like something is complete ripoff? Perhaps there should be some sort of embargo period like no one’s allowed to imitate until after a year? Because when you think about it, it is rather cheeky considering all the money that goes into marketing that product and essentially what copy cat products are doing is hitching a free ride based on the hype that has been created by that brand.
            On the other hand we have the psychology behind consumer purchases, it’s not so much about the product about concept. I mean nude eyeshadow colours were nothing new, but all of a sudden we wanted a palette that inspired us to do that unerstated but chic eye look…..and if you could get it at an afforable price point, why not? Especially if you’re on a tight budget. Then there are those of us who are fortunate enough to be able to afford an Urban Decay Naked palette but still go and buy three less expensive verions, because sometimes you just need/want a treat. Clarins lip oil? I’m convinced it does nothing for my lips (I have cheaper and more effective oils that I use) but I love the smell, texture and adore the wide cushiony applicator-so I’m buying it again.
            If beauty is a big interest, I think knowledge is power for sure. The thought of slack fill never crossed my mind before and now I spend more time looking at ml etc If I’m paying a lot for packaging I just prefer knowing and I don’t necessarily always mind because of the user experience or the fact that the product is totally unique.
            Lots of food for thought!

          3. Jane

            On the subject of slack fill.. when I break it down to those presenting 15ml products in what looks like a 30ml jar, and tell them it’s 3 teaspoons, they’re also pretty horrified!

  5. Lorraine Tresnak

    I have five or six Makeup Revolution eyeshadow palettes including the 144 shade palette my sister bought me last Christmas. I love them all!

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