Elemis’ Pro-collagen range has been a runaway success with women everywhere looking to firm and tone their complexions. From the end of July, they are adding the Pro-Collagen Quartz Lift Mask, 45 pounds, to the line up. I’ve had a pre-release sample, tried it and definitely look slightly perkier. Facial masks are often used instead of proper skin care – as in, ‘oh, I really can’t be bothered, I’ll just shove a mask on and hope for the best’! Unless you cleanse thoroughly and exfoliate first (except with an exfoliating mask), you won’t get the best from your masks.

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