I will say that in all the years I have worked in beauty this is the first ever product or release I have ever had from Fashion Fair. I wonder a lot about this brand, not least because it sits apologetically in a corner of my local Boots and I have never seen anyone buy anything. It always looks like a brand from the 80’s with no clue where it’s going or what it’s doing. Which is a very great shame, because if there is one thing we are terribly short of in the UK, it’s make up that caters to a variety of non-white tones.
Fashion FairHowever, from the look of this box I received today, it seems that Fashion Fair might be having something of a re-brand – it’s the most exciting thing I’ve seen, presentation wise, for ages. I love the packaging. It’s their 40th Anniversary Kit and actually came via the Debenhams PR. I hope it’s a sign that Fashion Fair are catching up with the trends at last. This box is one of four, already discounted on Debenhams.com. Find it HERE.
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