The new Studio Line from budget brand e.l.f. is gorgeous; more expensive than their usual standard price of £1.50 for almost any item, this sleeker and more streamlined range comes in at the dizzy financial heights of £3.50. Particularly impressive is the Contouring Blush & Bronzing Powder, that is an uncanny ringer for Nars The Multiple Duo (£33), and the imperfection reducing Complexion Perfection thats as silky as any more expensive brand. As a general rule, I feel with make up, you get what you pay for. Here’s the very welcome exception to that rule, where you easily get far more, and it’s made me wonder really about how expensive make up needs to be. These are available from 21st July at

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