B. Prepared
B. Prepared

Ooh, I’m really impressed with the new B. Prepared Illuminating Makeup Primer. I was put off primers years ago by a slew of ‘priming’ products that I thought were more The Emperor’s New Clothes than actually doing anything visible that I could see. I can distinctly remember being introduced to primers by other bloggers and wondering what it was they could see that I couldn’t. Since then, primers have moved along, particularly in the blur department, and while B. Prepared Illuminating Makeup Primer isn’t a blur at all, it does have a strong radiance element.

B. Prepared Illuminating Makeup Primer
B. Prepared Illuminating Makeup Primer

I’ve half rubbed the swatch in – but it’s a little difficult to pick up the full effect which is almost iridescent. Cassie Lomas, B.’s makeup ambassador suggests mixing it with your regular foundation for a semi-coverage effect that gives more glow than usual, and that’s exactly how I’d use it myself – as weekend makeup. Better yet, it’s got a whack of hyaluronic in it (and Vitamin E) so it feels light and hydrating on the skin.

On the BeautyPlus.com I’ve been talking about the ‘milk line’ – that fine whitish line that many of us have directly above the top lip and how it’s something to feature more on the face because it’s such a pretty thing. Well, B. Prepared Illuminating Makeup Primer is exactly right for doing just that – use a cotton bud to apply a tiny amount just above the upper lip. You don’t want to greatly exacerbate the line, but just make it a touch more noticable. Otherwise, you can use B. Prepared Illuminating Makeup Primer as a basic primer, under whatever base you are using next. It keeps your skin nicely hydrated (useful if your foundation is quite powdery) and just gives a little ‘lift’ in tone.



B. Prepared Illuminating Makeup Primer is £9.99 and launches in October at Superdrug.

Transparency Disclosure

All products are sent to me as samples from brands and agencies unless otherwise stated. Affiliate links may be used. Posts are not affiliate driven.