Oh, this is all of the treats. If you like the sweet smell of almonds, this has a fruity-marzipan scent that is absolutely divine. It’s quite a big fragrance so it gives a generous olfactory uplift to a basic hair wash but doesn’t hang around heavily in your hair afterwards. It really is all about adding to the wash experience (which let’s face it, is nobody’s favourite job) and when this limited edition scented version launched in the US it sold out within a few days – just saying.
In terms of performance, you’ll notice that the bottles say ‘softening’. The shampoo is beautifully cleansing, as all Aveda shampoos are (my favourite is Shampure), but the conditioner is light rather than intense which makes me think that it will suit fine, regular or oily hair types very well while very dry hair might need something extra. Easy rinsing is a big factor for me – how many times have we been stuck in the shower desperately trying to get some gluey conditioner out – and both shampoo and conditioner easily rinse away so there is no weight left. I got great results from this but of course, I’d expect to. Aveda position themselves as experts and price themselves to a more luxury than every day budget so it does need to live up to expectations.
The shampoo starts at £15.50 (250ml) and the conditioner starts at £17.50 (250ml) rising to £70 if you’re going for a full litre. There’s an offer to receive a free travel size styling product on at the moment if you need any incentives to tip you over. The Cherry Almond range is HERE. I’m hoping that this is the first of many fragranced editions for this brand which has got rather stagnant over the past few years with little new product or innovation. What are your bets? Mango? Pineapple? Vanilla (please, no!)?
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3 comments
I used to love Aveda Blue Malva also smelt of almonds. Then Estee Lauder bought the brand and messed it up
Ester Lauded bought Aveda way back in 1997, unless you mean all that time ago?
I’ve been waiting for this to drop! I’d like something zingy from Aveda 🙂