I’ve had this set sitting on my desk for at least a week – like everyone, I’m feeling the pressure a bit and very ready to wind down and it just looked, well.. too complicated for me to tackle.
So, I had an extra coffee this morning .. and guess what? It could not be simpler – and that’s not the caffeine talking! Basically, these are shots of extra skin care ingredients that you can add to your regular Clinique hydrator depending upon your particular skin concern. It’s just that easy. So, you choose from five shots: Fatigue, Pores & Uneven Tone, Irritation, Uneven Tone or Lines & Wrinkles (are we really still using that word, Clinique?) and pop the cartridge into the special edition hydrator (less product so it leaves room for the shot liquid but it’s not escaped my notice that they’ve left too big a space) which then acts as the pump and dispenses shot and moisturiser together.
So, your complete product will look like this. Base hydrators you can choose from are Dramatically Different Hydrating Jelly, Dramatically Different Moisturising Lotion or Dramatically Different Moisturising Lotion+ (for extra dry skin). All in – moisturiser and shot – will cost £36 which seems very reasonable to me. It’s launching today HERE.
It’s totally a trend to ‘bespoke’ your skin care – people are so much more knowledgeable about ingredients (key educator in this is Deciem) and don’t necessarily want to leave the ingredient choosing entirely to brands. This method gives control to the consumer and the opportunity to really focus on the things you want to see improvements on. The price, incidentally, just scrapes you in for the £35 spend that qualifies you for 4 deluxe samples worth £22.
Non aff HERE
Leave a Reply