I’ve been covering this topic over on Instagram (@britbeautyblog) but not so much here so I thought I’d do a (requested) round up of how beauty brands are playing their part in helping to ease the current situation for those of you who don’t use other channels. Most big brands are actively working on how they can contribute but it’s wonderful to see smaller brands such as Pai Skincare doing what they can (free hand sanitizers for their local community). This is a compilation of big and small brands contributions when I have spotted them.
Starting with REN, the brand has so far concentrated on the London area as it’s under so much pressure and are supplying various NHS trusts with hand wash and hand cream.
Dermalogica is taking a role in education and leadership of small and independent businesses to help them navigate through this difficult time with online content as well as getting useful products to where they need to be.
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In France, Unilever brand, Garancia (REN and Dermalogica are also Unilever) is donating thousands of hand sanitizer units as well as making donations from sales.
L’Oreal has founded the European Solidarity Plan to support France and Europe – currently their La Roche Posay gels are going to hospitals, pharmacies and nursing homes, while Garnier gels are being distributed amongst food retailers. The group is donating £1 million to charities helping with the crisis.
L’Occitane has sent over 10k hand creams to the NHS and HSE across the UK and Ireland and has reassigned some of their facilities to produce 70,000 litres of sanitizer for French hospitals and health care authorities. Added to that, 25,000 units of soap and hand cream to French hospitals.
Guerlain’s fragrance product factory in France has been turned over to sanitizer production for the time being.
The Body Shop is doing various things around the world but in the UK are distributing care packages for NHS workers.
Swiss firm Firmenich, a name familiar more behind the beauty scenes than in front for being the leading privately-owned fragrance & flavor company (producing scents for so many popular brands), is shifting to produce disinfectant destined for Swiss hospitals.
Upcircle, a London based brand using coffee by product to create scrubs and skin care products have a page to nominate NHS workers for a free care package HERE. Mille Saisons, a hair accessory brand, is offering (while stocks last) free scrunchie making kits for anyone at home isolating HERE.
Avon is delivering soap across several countries, including Romania, while in the UK Miller Harris is donating soap, hand wash and hand lotion to vulnerable communities including Age UK.
Compression socks, that relieve tired legs, have been donated by travel company, TRTL, and are headed to Scottish nurses.
TOTM Organic Tampons have shipped out hundreds of free products to Southampton hospital and let’s not forget that Arnie has donated $1 million, and Rihanna has donated $5 million as well as equipment for hospitals.
If you know of any others even on a small and local level please feel free to give them a shout out in comments.
Additional information from Cosmetics Design Europe HERE.
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