A call out to brands on behalf of the Make A Difference Team is one of my favourite annual posts to write. There is always such a wonderful response and it’s always heart-warming to see the beauty industry really pull together for such a special reason.
If you’re not familiar with the Make A Difference Makeovers, they’re run by beauty industry insiders (beauty journalists and PRs mainly) who work with young homeless women to boost self-esteem and confidence. I think when you’re alone and at your lowest ebb, it’s a rather wonderful thing to know that someone really does care. Homelessness is a huge issue – to be homeless at Christmas is even more poignant. Make A Difference ensures that each young woman has a bag piled high with everything from functional products such as shampoo and body wash to beauty treats – when you don’t even have your own toothbrush, you can imagine how wonderful – and useful – it is to get a bag bursting with everything you need. The team works throughout the year on events but this is the one time they ask for further help.
So, the practicalities:
If you are a brand and you’d like to donate some products or have over-stock from promotions, these should be in like multiples of between 50 and 250.
Products need to be delivered on 9th/10th December.
Email me Britishbeautyblogger@gmail.com using ‘Centrepoint’ in the header and your email will be forwarded immediately to the team who will follow up.
After this time, the Make A Difference team get together to pack and deliver all the bags to Centrepoint so each young woman has a bag in time for Christmas.
Transparency Disclosure
All products are sent to me as samples from brands and agencies unless otherwise stated. Affiliate links may be used. Posts are not affiliate driven.
2 comments
This is a really great initiative. I’ve re-tweeted your tweet. Fingers crossed brands see your post.
That’s really a wonderful, wonderful idea! I do wish we had something like that in my hometown, too. Or in any bigger city here in Germany, but I don’t think that there is anything like this, because I am pretty sure, I would have heard of it, if there was.